PPC Agency
Experts in SEM
Whether you call it SEM, SEA, PPC or Paid Search, our dedicated Paid Advertising team are here to help boost your brand and turn traffic into sales. Our London-based PPC agency has proven paid search expertise across numerous industries (retail, travel, finance, insurance, technology, B2B, gaming, comparison, events, property, education and more). To find out how our PPC services can supercharge pay-per-click campaigns and drive ROI, get in touch today!
Discover our PPC services
We know Google Ads and Microsoft Advertising like the backs of our hands. Our proposition is underpinned by constantly refined best practice methodologies, a senior dominated team, a fully transparent approach, advantageous technology, client-centric service, and strong search engine partnerships.
Alongside the English language campaigns, our proactive data-driven team speak all the main European languages and are also cross-trained for all your biddable media needs across programmatic, social and Amazon too. We deliver quick wins and long-term, sustainable growth for our clients through both high-impact performance and branding campaigns.
If you’re looking for PPC management services to help you achieve your business objectives with flair and innovation, please click here to arrange a chat.
Paid Search
ROI-driven best practice management for Google Ads, Microsoft Advertising, Amazon Ads and more.
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Shopping
Properly structured and proactively managed Google Shopping campaigns to help you promote your goods to potential new customers.
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Display & Video
Expand the performance search funnel and build your brand with programmatic display and video advertising campaigns.
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International & Multilingual PPC
Localised ads in any market, country and search engine with 8+ languages in-house.
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Paid
Social
Acquire new customers with ads on Facebook, Instagram, Twitter, LinkedIn, Pinterest and more.
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App
Marketing
Increase mobile app users via Apple Search Ads and Google's Universal App Campaigns (UACs).
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Partnerships and digital media expertise
As marketing experts, we can help your business grow across multiple platforms simultaneously.
And many more...
Related Services
Take a look at some of the other digital marketing services we can help with.
Organic
Social
Creative content strategies with engaging posts across social networks based on your business objectives.
Influencer Marketing
Bespoke influencer marketing plans using content creators to amplify your brand and drive more traffic.
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Get in touch
If you are searching for a PPC management agency to drive new customers to your website, you’ve come to the right place. Got a project, question or want to have a chat? Call the team here at Bell Digital Marketing to find out what we can do for you.
FAQ
We understand that the world of search engine marketing can be difficult for business owners to navigate. View some answers below to frequently asked questions about SEM and paid search ads.
How does Google Display work?
Google Display advertising operates across the Google Display Network of partner websites that features many of the top websites in the world, including the likes of YouTube. It offers the opportunity to promote visually engaging advertisements to entice users to visit your website.
You can choose how you bid via either CPC (cost per click) or viewable CPM (vCPM). With CPC, you pay when a user clicks your ad and with viewable CPM, you bid on 1000 impressions and are charged if your ad is deemed to have been viewed. For an ad to count as viewable and therefore chargeable, it must appear for one second or more.
What is SEM?
Not to be confused with SEO, SEM (search engine marketing) is paid advertising across digital media channels such as search engines, websites, social media, apps and video platforms. Ads are designed to target keywords and keyphrases to ensure the ad is shown to relevant audiences. It is an auction based system that relies on your maximum bid, quality score and the user's intent.